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Fred Wilson Is Cleaning Up His Blog And You Should Too

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I'm a regular reader of Fred Wilson's blog. Fred posted an article today that he is planning to clean house on his blog. He will remove many (if not most) of the widgets that adorn his site.

There was much rejoicing!

I can understand why Fred installed all these widgets in the first place. He's got a natural curiosity and he's a venture capitalist by trade -- and invests in this stuff. There's no better way to get to understand a technology or trend than to actually use it.

But, I'd argue that very few of his blog readers appreciate the widgets (except, perhaps the people that developed them).

Benefits Of Widget Removal And A Cleaner Blog

1. It focuses readers on the core content, which is (hopefully) why they're there.

2. It makes pages load faster. Think of the bandwidth saved across the web!

3. Search engines like Google appreciate fast-loading sites (and possibly reward them with higher rankings).

4. It makes things simpler and more likely to load across a variety of browsers. (Yes, yes, I know things are supposed to work -- but they often don't)

So, if you're a blogger, follow Fred's lead and clean things up a bit. Your readership will thank you.

Posted by Dharmesh Shah on Sat, Apr 26, 2008

COMMENTS

Hee hee! So says Mr. Dharmesh "digg it reddit del.icio.us StumbleUpon" Shah... ;-)

posted on Sunday, April 27, 2008 at 1:12 AM by Oran


Well, this makes me feel better! (Yes, seriously.)
Here I am, supposedly a marketing consultant, and my web site and blog are (gasp) fairly simple, full of content in easy-to-navigate layouts. Very little visual clutter.
I've actually felt rather embarassed about that. (Shouldn't a marketing guy have a FLASHY web site?) But now I have Fred Wilson's encouragement that I was doing the right thing all along.
By the way, I think Fred's advice is especially relevant to blogs aimed at B2B audiences.

posted on Tuesday, April 29, 2008 at 8:14 AM by Carl Strathmeyer


Oh, I just noticed something -- with the recent redesign of this blog, why are our comments displayed in a larger font than the original posts? :-)

posted on Tuesday, April 29, 2008 at 8:17 AM by Carl Strathmeyer


A cleanup also has the added effect of upping the value of whatever widgets he does keep, since he's reducing the amount of wandering the eyes do.

posted on Tuesday, April 29, 2008 at 1:58 PM by Eric Gonzalez


Clean design aka web2 is becoming all the rage - so fair point.

posted on Tuesday, June 03, 2008 at 4:58 PM by Cleaning Peterborough


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