COMMENTS
Great piece Jason.
As an entrepreneur who writes as well, I can vouch for writing leading to great things, including a weekly column for me in a national Jamaican newspaper thanks to my writings on Facebook.
Writing has also landed me paid speaking engagements to share more knowledge as well.
Bookmarked.
I think most entrepreneurs should NOT write. It distracts from the product (unless the product is writing or heavy networking of course). If you put out a great product, then you don't need to write. Often I see my competitors putting up a blog (and doing a fine job), then running out of ideas and abandoning it after a year. Or they start using ghost writers. It starts looking worse than if they had never blogged at all.
Surely this gem should be required reading as well: http://steve-yegge.blogspot.com/2006/03/blog-or-get-off-pot.html
I agree with this post 100%. I would add one more thing -- if one doesn't like to write in public or has a fear of writing in public still he/she should write. May be in a personal diary. It is extremely important to write to be successful, no matter what you want to do....
I don't know if this should apply to everyone.. You are gifted with the ability to write helpful rational articles, some of us on the other hand are decent writers but rarely can find much interest in writing unless its something we're passionate about. In my case this usually results in creating controversy or being overly critical. Or delving into ironic humor. In short, whenever I write it paints me in a bad light. I've had to take down numerous blogs over the years because of this.
The lesson to would-be entrepreneurial writers out there - sure, go ahead and write, but only if you are a sensible person...
I can't stand link bait. I never write those "10 reasons...." articles on my blog, thestartupstudent.com. Write from the heart, be helpful. Don't just write for the twitter click-throughs.
I have just begun to blog a couple of days ago with an experimental exercise, hoping for positive insights and more. And trust me, the entrepreneur in me is feeling very kicked about the idea. And more importantly the happiness you can achieve as a human being, sharing your little bunch of knowledge and with constructive discussion, its not even funny! Cheers to entrepreneurship and knowledge sharing! :)
Great article. Lots of good points. Another helpful tip to staying on track is to create an editorial calendar in advance so that you are not scrambling for topics at the last minute.
We write for anywhere between 5 and 10 articles each week for start up clients and an agreed upon editorial calendar will save a ton of gray hair.
Writing helps to generate enthusiasm and passion for your business. It allows you to put on paper the vision that inspired the creation of your new venture. It will synthesize your thoughts into actionable goals which can create the "buzz" that is required to attract clients to your businessl I would like to recommend a product for all who are planning any type of speech and would enjoy the use of their own personal teleprompter on the iPad. It is called iQPrompter in Apple's iTunes store under applications for the iPad. It enables you to import your text into the application, set que points, times speeches and record and play. Great tool for anyone giving a speech. And, if your want to produce a Podcast, you need the use of a teleprompter to insure that the speech is delivered with professional quality.
Great post, one writer's secret to pass on:
Write Every Day. Doing so reserves a chunk of your brain for the work of writing, decreases setup/teardown time and makes it easier to improve your writing. You will also not bust a gut when it comes time to do big, scary writing projects like books.
You're right on with the reasoning behind writing...and it goes for any professional or consultant in addition to entrepreneurs. I am an author's "dula", helping aspiring authors to get the book that's inside them developed and delivered. Positioned properly, a book can be a huge boost in the 'credibility factor', visibility, and sales. It happens every day.
On a different note, based on your very first sentence, your story sounds like a perfect addition to a book series I'm editing: The Smartest Thing I Ever Did...(TM) for My Career. It could also fit in The Smartest Thing I Ever Did...(TM) in Business. I would love to include you! See my site if you're interested in participating.
Keep up the good work and keep on writing!
Many entrepreneurs I have met have been bogged down by constant revisions on everything from an elevator speech to a business plan and, sometimes, marketing promo LONG before they have a product or service. They are dreamers, and actualize their dream only on paper. Most successful entrepreneurs actualize their dream in products/services, then easily obtain funding on the prototype and hire (or financiers hire) the appropriate writers for product specs, marketing, sales brochures, etc.
Writing, being a fundamental form of communication is essential, but good writing is not, unless you have a verbal impediment and, even then, it is not very important.
Methinks the author is enamored by his writing prowess.
Kerry (rasied $100MM for 2 tech companies the past 8 years and is not a writer, but a technologist)
Yes I have just written and published a book about how you survive the emotional rollercoaster of starting up and can really relate to what you have said. http://www.confessionsofanentrepreneur.com/
Being able to clearly articulate a vision is a requisite competency of an entrepreneur. Since, writing can help clarify vague intuitions and thoughts, a conceptual entrepreneur can use the habit of writing to sketch out and connect formative ideas, possibly strengthening the capacity to experience FLOW and the birth of innovative ideation. Conceptual thinkers and creatives attest to the value of writing to capture elusive patterns and insights.
Hey Jason! I'm not a big fan of writing but I do it because of exactly what you said. I want to meet the top people in my niche and give them a resource that represents myself as an entrepreneur. Otherwise, I'm just a random kid off the block.
Thanks for making yourself approachable. I imagine you've gotten lots of emails today.
Writing is asynch telepathy - author's mind to medium to reader's mind. It takes time and practice to be a telepath...
Two great books I'd recommend are "On Writing" by Steven King and "The Artists Way"by Julia Cameron, so long as you actually put the advice into practice - the most important of which is also mentioned in your post - the most important thing is to write, and not worry too much about the other distractions around it like formatting, etc. If you can write for somebody other than yourself (as if it was a conversation) it will be better writing, methinks, and the readers will appreciate it, and keep returning for more. So from a business perspective it makes great sense. The search engines will find good content, and send you readers. Your readers may become customers, and your customers will get to know you better, and learn from you.
I read more than I should, and write less than I want to (somebody close to me told me once that they always knew when I have some new interest because I go off the library and get 5 books out about it) so that's why I was reading this post instead of writing - just cought myself and had to write in the first box I saw... Thanks for reminding me to write!
By the way - just noticed the "Subscribe to this blog by email" checkbox below - what plugin is that?
Regards,
Salvatore
I agree with this article - to a point. Writing and consistency can help entrepreneurs immensely. Good writing communicates branding and messaging effectively. Poor writing can hurt an entrepreneur if her/his message is muddled.
Writing is a skill and not every entrepreneur is going to be good at it. For instance, I can't write programming code to save my life or perform higher-function calculus. I am a good writer, though.
So it's self-serving of me, but accurate, to state that an entrepreneur can benefit from hiring a professional writer to help with his or her branding and messaging. Heck, you can even have the bare bones of what you want say and then watch a professional writer or editor make your message shine.
Great piece, very relevant for today's world. More and more small business owners are trying to tackle the online, social media world and sometimes they just need a push and a helping hand to get out there. I've recently started a blog myself and it has helped develop a different part of your business. I've also heard about the speaking engagements and writing engagements they can provide (not sure if that will happen with my skills)
This is a great article, one that I will share with a class of realtors who want to start blogging...it's hard to find good advice on how to start and this article is so helpful!
Such a good article. Thanks for posting. I hope a lot of entrepreneurs or, indeed, future entrepreneurs will have a look at this and see that it really is very easy to get started. For instance, I set up my website empire three months ago. WardblawG wasn't built in a day. But it still has a long way to go. So does your future website empire!
I couldn't agree more Jason.
As you stated, there is no magic bullet and the more we share our experiences, the good and the bad, the better off we (and our businesses) will be. That is the goal of my blog, to provide a place where budding entrepreneurs can learn what the skills they need to create a successful business.
Also, thanks for talking about the format you use for writing your own articles.
I've struggled with this quite a bit and it's great to have a format to go by and it obviously works!
I agree that writing is definitely a good way to summarize your thoughts and helps you becoming a better communicator.
On the other hand, the difficulties of coming up with interesting contents and selecting the right topics that people will be interested in reading can sometimes distract you from writing what you really want to write.
I personally experience this time after time and now I am at a point that I do not really care about what topics that will interest people but rather I am writing it for myself.
your article is encouraging. so encouraging that i am writing my very first comment on this blog.
i agree with one of the comments, that we should write, no matter where, in public or in a personal diary. my reasoning is that writing helps put things in better perspective, we can think logically and learn to do things in better ways than before.
I've been enjoying this site for some time - thank you!
However, from your supporting points, you seem to make an argument for why every professional should write, not just every entrepreneur (establish domain expertise, meet smart people, get candid feedback on things that matter, etc.)
Is it the importance of serendipity you think that makes it more critical for a startup / entrepreneur than others?
I share your thoughts about benefits of writing, I usually write to myself its been an on and off habit for more than many years. I am gradully settling on how not to wander in my thoughts while writing an article, I believe will be writing some time soon
Great article with some practical advice for start-ups! Although finding the time just to think seems to be a challenge, I'm going to put your advice into action and commit to a few hours each week!
Am inspired!! Guess this was the tipping point for me :) Thanks Jason!
Thank you for posting a very useful article. I think this depends on individual descipline to constantly hone the writing skills and therefore build up the audiance. And believe me, you dont need to be born as writer, you can mould a writer out of yourself, gradually.
This was a great read and I agree with almost everything you said which is very unusual for me...
Excellent post. Blogging like any other business requires a lot of discipline and consistency in order to achieve our objective.
Fortunately, due to
technology advancement computing is getting simpler as ever and simplicity is good as it is less time consuming.
Great advice on writing, am motivated! The connection to entrepreneurship is tenuous.
Jason, thank you so much for this article. It couldn't come at a better time for me.
I am just in the process of starting a new blog and really lost when trying to decide what I would write on.
Thank you for energy and direction
It was really nice. It has certainly pushed me towards writing.
Writing helps you to go closer to interesting people which are otherwise not reachable.
Thank you Jason, just the inspiration I was seeking, back on track now, ezinearticles watch out!
All the best Tace Thompson
I think this article is great except for one glaring omission. You must first learn to write.
The sad truth is, most people believe themselves to be good writers. Most people are wrong. Most people don't understand sentence structure, much less how to punctuate it. Most people write almost entirely in idioms and mixed metaphors. Annoyances like "very unique" "end result" and "should of" have reached epidemic proportions. Forget about communicating complex ideas in a way that's both engaging and digestible, most people can barely order a sandwich in English.
Regardless of the subject matter, bad writing looks bad. Bad writing is often the most noticeable element of a website, and (rightly) it reflects a lack of professionalism.
I agree with everything in this article...if you can write.
Never thought of these many benefits of writing. I'll definitely start writing. Thanks Jason!
Thanks for a great post. I especially liked the idea of writing for yourself 5 years ago :)
I always thought about start writing about my experience to share my goals and my fails. Now i found the right way to do it thanks to this article. Thank you.
greetings from Italy
I completely agree that writing should be knowledge sharing. Writing makes one structure his/her thoughts before writing which is extremely important for any enterprenuer at every stage...this structuring of thoughts, giving them words by writing will surely make you a better communicator too..so all the best & hope that we all shall follow this suggestion
I completely agree with the tips above. I myself am doing it (knowing or unknowingly) and following the tips given above. One Q though -- The topic is "Why every Entrepreneur should write". My Q is, Should entrepreneurs write or wanna-be entrepreneurs write? If you already are into entrepreneurship, believe me, you will not have any time for minimum sleep also. You'll have no time for anything other than getting things set for revenue flow.
I think the article should say - Every Wannabe Entrepreneur Should Write and 9 Tips To Get Started
Thanks and regards,
Mridula
http://accentors.blogspot.com
I couldn't agree more with this article. I find, these days, it's an important skill to be able to write and properly communicate with customers- especially with social media taking off as it has.
I also think it helps to make your organisation more unique- more individual- in a sea of ReTweeting and carbon copying "news blogs".
It can really help to get likeminded people on your side and show a bit of your flair and passion, too.
I've always been of the opinion that sharing information is the way to go. I find the internet and publications a great way to do that- it's universal, accessible and often very interesting.
On the other hand, and pessimistic side, I do find sometimes customers appreciate you more if they get a personalised and thought out response. Over that of a standardised "automated" response.
Great article!
Best of luck in the future!
-Carkean Solutions
Some of my blogs as an entrepreneur available at http://www.iwebtechno.com/awards.html - Do read and comment.
When I saw the title of this blog from the email i got from Dharmesh, I thought of its about writing down @ own business ...things such as business ideas, marketing plans, product ideas and many more...
but this is @ blogging...
anyway I m not a fan of this..so spare me...but surely if every entrepreneur writes on paper..that helps making things quite clear..instead of using gut feel or imagination..
so do write....and grow..
All the very best...
It is amazing considering the variety of opinions expressed by fellow entrepreneurs on this topic. My take is that writing is a Gift (talent) and like evry other gift, is not shared by all.
While writing is an entrepreneural gift, not all entrepreneures are endowed with it. It will be an wonderful combination of giftings for one to be an entrepreneur and a writer at the same time; amazing because one is able to share the wealth of knowledge with others and thereby increase knowledge and the body of truth. The legacy of the entrepreneur is not to be compared with that of an entrepreneur and a writer.
All said, I also have discovered that many entrepreneurs can write but are afraid to share knowledge. For these colleagues of ours, I will say 'knowledge not shared will soon die and be lost'.
Thank you all for your wonderful contributions.
Excellent article. Couldn't agree more regarding the importance of writing. Every one of the above "Why you should write" points has been true for me since I started writing!
As a professional writer for most of my life, I see the great value in this article's advice. I also know, beyond any doubt, that many people would not take that advice, some perhaps can't.
The human brain sometimes works equally well in both hemispheres, but more often favors some regions, and therefore some skills, over others. Being a good writer doesn't always make a person smart, any more than being a poor writer makes a person dumb. Some of the smartest, richest, and most successful people in the world have paid me to write for them because I can do it better than they can, and they're smart enough to see the value of paying for that higher quality.
So please don't feel inadequate if you find writing hard, even impossible. I write, so you don't have to.
It was definitely a great and influential read! Thanks Jason!
I once started writing but then took a pause for some reason...thanks for your article, I'm really energized to get started again with my long time passion!!
Thanks and Keep Writing...
This is a very inspiring article. I read it line by line. And I want to be like you when I grow up Jason! Just started my blog some months ago, but sitting waiting for visitors. You're right with discipline, I missing that ingredient, I think. But just recover it through the reading of your blog. I love your style, so simple and clear. I keep telling myself, I could write that...but not just experienced people like you can.
best regards.
Well-written, thanks!
Writing is really important for entrepreneurs, IF they have something useful, helpful, inspirational, entertaining or insightful to say - and it has to relate to their niche.
If you're putting out pap, you're training your visitors NOT to come back to your site.
Really solid and accessible advice here.
So many people who write articles/blogs are worried about the size of the readership, so it's nice to read an argument for the quality of the readership.
Writing helps you connect with your customers so yes you should write. All the tips are superb. Thanks.
Great article. I would substitute "like minded" for "smart." The target audience is always the choir, never the picket line.
This was a good read. I read through all the comments which were equally informative, but I just had to respond to this big shot:
From j m.......
"The sad truth is, most people believe themselves to be good writers. Most people are wrong. Most people don't understand sentence structure, much less how to punctuate it. Most people write almost entirely in idioms and mixed metaphors. Annoyances like "very unique" "end result" and "should of" have reached epidemic proportions. Forget about communicating complex ideas in a way that's both engaging and digestible, most people can barely order a sandwich in English. "
Whether intentionaly or by accident, you sound pretty condescending. You must be one of those people who thinks they are a good writer. I don't think most bloggers write for people like you anyways.
I've been enjoying this site for some time - thank you!
However, from your supporting points, you seem to make an argument for why every professional should write, not just every entrepreneur (establish domain expertise, meet smart people, get candid feedback on things that matter, etc.)
Is it the importance of serendipity you think that makes it more critical for a startup / entrepreneur than others?
I like very much your article, it is true what you say I feel very identified, I am starting and it is not as easy at it seams but I am very excited, writting is fun!
This is one of the most useful articles I've ever read about writing with very clear and concise tips. Thanks a lot!
Great article! One significant benefit I have seen, though, is the positive effect writing has on my own thought process and situational understanding. I started "free writing" for this purpose, and while a fair amount is able to repurposed for public consumption, it is largely for personal. Have a little writeup on my early experience w/ free writing here: <a href="http://www.tom-hart.com/2010/09/free-writing-and-effective-habits.html>Free Writing and Effective Habits
Great article Jason,
Very informative and most of all, an inspiring article. I especially appreciate the advice on format and don't force the article...
Feel free to visit my website
www.halliburtonsupportsu.com. While I am updating the website daily, I would love to know your thoughts...
April D. Halliburton, President
HalliburtonSupportsU
Yes I’m convinced and you have provided some common sense motivation. Thank you for sharing this Jason.
Stan
Thanks for the great article. Lots of pertinent information for me.
Magdala
Great article!Here are my answers to your questions
Q1. So, are you convinced you should be writing -- or writing more?
I was apprehensive of writing, as I thought that writing must be done only by professional copywriters. My coach pushed me
into writing my first article. When it got published, I got excited to write more. However, I haven't kept my commitment to
writing one article every week. I must do that right away.
Q2. If you're convinced, what will it take to get you to do it?
Setting up a time to write and making it a ritual .
Q3. If you've already been writing, have you found it to be useful?
Absolutely useful. I realized the magic of writing, by starting to plan my day on paper. It appears as though the Universe
conspires to help you achieve your goal, when you put it on paper. Then I started writing gratitude journal. As solo
Entrepreneurs, we do come up with roadblocks that we need to address it with ourselves. I started writing down my thoughts
and feelings on paper, to get over the roadblocks. Then I started writing articles for article directories, published our
Ezine and wrote an ebook. Writing creates a sense of connection to my core self. By writing, I am able to express myself and
my business authentically.
Q4. Would love to hear your stories and experiences.
I was able to build a list of qualified prospects worldwide through writing articles/Ezines and I totally agree that every
Entrepreneur must write.
Great article. Just started my blog some days ago, now waiting for visitors. It's an important skill to be able to write and properly communicate with customers/staff- especially with social media taking off as it has. I really believe it is a skill that is often missing from people and overlooked in the recruitment process.
I'm going to try and implement as many of these tips on my site
www.knicom.co.uk as possible and hopefully report back on success.
Many thanks
Right on Jason. I wrote my first blog post 4 years ago (before I knew it was a blog) and have not looked back since. This past 6 months has been when Ive really turned on the juice with a routine weekly posting and guest posting schedule. I agree with every one of your points above, from experience. The people I've met and the luck that's been created is something I would have never expected. Still the best part of the whole thing is getting those emails from time time saying that some article or statement of mine was life changing in some way. To me that is genuine success. Such an awesome way to start helping others and of course pursue my lifelong dream of becoming a writer. Now I just might add my cell phone to posts...
Congrats to your writing success Jason and you as well Dharmesh.
Hope to collaborate with you all some day!
Scott
More Entrepreneurs Should Blog http://goo.gl/fb/0ojxH
I believe reflective writing is a powerful tool to accelerate learning. Writing slows down time, builds mindful awareness and increases clarity about the way the world fits together. Great article ;-)
Jason,
Why do today what can be done tomorrow? Gosh this seems to be motto when it comes to writing. Having the motivation and commitment, as you cover, is so key!
- Tewls
This was an amazing post. I am starting to blog, and have only done three so far but the fear of impending writers' block, etc, is hanging over my head! This is an article I'll re-read when I need it, and I'm already inspired to write. Thank you!
Wonderful article. Being a new business myself & starting to blog, this article has given me some great insight & a good place to start.
Reading depends on the stage you're in. If you feel like you need to know more about something or if you're looking for inspiration, then it's fine. If you've got your work cut out for you and you need to get your stuff on the road, THEN STOP READING NOW AND GET TO IT!
Great post on writing and blogging. Doesn't get bogged down discussing nuances but gets to the heart of the matter of writing benefits in form of 'insights'.
And probably the most significant of all, is 'self-awareness' - insight to oneself once you embark on writing as a habit.
Hi,
Nice article. I agree with you about writing. I am always interested in writing from my school days. I am following your blog from quite a long time. With your inspiration I had started writing on my company blog. Hoping it will continue.
Thanks
Tariq
writing about entrepreneurs and what can make them better at it...yes! I'm afraid that if I start, I won't want to stop. Then, when will the work get done? Or maybe writing is the work...hmm. Anyway, great article and enjoyed the feedback too. Thanks for the gentle 'push'.